About The People Office

The People Office is recruiting a creative and commercially minded Social Media Manager & Strategist to manage the Instagram presence of Sucre Jewelry Studio and help grow its online community.

The successful candidate will be responsible for developing a clear content strategy, creating engaging content ideas, improving the brand’s visual direction, and building a strong Instagram presence.

This is a hands-on opportunity for someone who understands that social media goes beyond simply publishing posts and is capable of using content to build a brand and generate genuine customer interest.

The ideal candidate should understand how to create desire around products, increase engagement, grow an audience, and ultimately turn Instagram attention into customer enquiries and sales.

The position is offered on a remote basis and is available as a contract role.

Benefits

The role provides an opportunity to take ownership of the social media strategy of a jewellery brand while developing practical experience in digital marketing and online community building.

The successful candidate will have the opportunity to work on Instagram growth, content strategy, visual branding, audience engagement, and sales-focused campaigns.

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This position also offers practical experience in using social media analytics to understand audience behaviour and improve content performance.

There will also be opportunities to collaborate with the business owner on promotions, product launches, campaigns, and other activities designed to increase customer enquiries and sales.

Candidates with experience in fashion, jewellery, luxury, beauty, lifestyle, retail, or e-commerce brands can gain valuable experience working within a commercially focused creative environment.

Requirements

Applicants should have at least 2 years of experience managing social media accounts, preferably with a strong focus on Instagram.

Candidates should have demonstrable experience growing an Instagram page or building an online community.

The role requires a strong understanding of Instagram Reels, Stories, Carousels, and current content trends.

Applicants should possess strong content strategy and storytelling skills, together with a good understanding of social media analytics and performance metrics.

A strong creative eye and good understanding of visual branding are important for maintaining a consistent and attractive Instagram presence.

The successful candidate should be able to develop content ideas and creative briefs, even when they are not personally responsible for producing every piece of content.

A commercial mindset and understanding of how social media can support customer acquisition and sales are also required.

Candidates should have excellent communication and organisational skills, be able to work independently, and demonstrate initiative.

Experience working with fashion, jewellery, luxury, beauty, lifestyle, retail, or e-commerce brands will be an added advantage.

Applicants should also be prepared to provide a portfolio or examples of Instagram pages they have managed or helped grow during the interview process.

Key Responsibilities

The Social Media Manager will develop and execute an Instagram growth strategy aligned with the brand’s sales objectives.

The role will involve establishing content pillars, themes, tone of voice, and the overall creative direction of the Instagram page.

The successful candidate will also review the existing page and recommend improvements to the bio, highlights, feed, content, and overall positioning.

Other responsibilities include creating content calendars, developing ideas for Reels and Stories, identifying relevant trends, encouraging meaningful engagement, monitoring analytics, and producing performance reports.

The candidate will also test different content formats, hooks, calls-to-action, and campaigns to identify opportunities for increasing reach, enquiries, and sales.

How to Apply

Interested and qualified candidates should prepare an updated CV and a portfolio or examples of Instagram pages they have managed or grown.

Your portfolio should demonstrate your ability to develop content strategies, grow audiences, improve engagement, and use social media to support business objectives.

Applicants should submit their application through the available online application platform.

Location: Remote

Job Type: Contract

Pay: ₦100,000 per month

CLICK HERE TO APPLY

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